Team
Services
- UI Design
- Conception
- Development
Client
- Krome Group
The challenge
Before the project started, Krome Group had no полноценное digital presence. A simple Notion page failed to reflect the agency’s scale and did not support sales. The client wanted a mature, professional presence — without losing the boldness, energy, and unique voice that define the brand.
We leaned into a brand identity that deliberately moves away from boring, formal B2B aesthetics. Bold visuals, expressive serif typography, and a touch of visual kitsch create a viral, attention-grabbing effect. The goal was to show that Krome Group is not just a “360 agency”, but a team that delivers advertising campaigns, presentations, content, and brand identities with real energy and attitude.
Solutions
Our Solutions — We developed a new brand identity and translated it into a digital experience. — Two concepts were explored; the bold and expressive one was chosen, with a strong focus on emotion. — The homepage features a name badge — both decorative and functional — instantly explaining who Roman is and what the team does.
The website is built around an interactive scrolling experience: — Vertical cards with a printed grain effect — A horizontal timeline showcasing case studies — A logo that zooms as you scroll — A full 3D model integrated into the experience Every detail — microinteractions, motion, and typographic rhythm — is designed to keep users engaged and immersed in the content.
Cases were designed to be concise and highly visual — informative without overwhelming the landing page.
The website became a direct expression of Krome Group’s renewed brand identity. A dynamic, visually bold landing page helps the agency stand out and confidently break away from B2B conventions.
Roman Abdullin
Founder of Krome Group
This is a recommendation, respect, and gratitude to the team at FANCY. I haven’t written reviews in a long time, but this time I’ll make an exception. It’s rare to meet well-organized, motivated, and professional people who deliver high-quality work for a reasonable price (especially considering that they always do more than required). I usually don’t give recommendations, because it can be risky. But in this case, I want to say that in 2025 these guys became the best team I worked with, and I’m happy to share their contacts. Nikita Koltashov, Vasily Kiselev, Nikita Belov, Oleg Myagkov — you’re amazing! It’s a pleasure working with professionals. I’m glad you helped us with important projects and became friends we can rely on. We worked together on branding, positioning, landings, presentations, communication strategy, design, copywriting, tactical campaigns, and many other tasks. Good luck to you — I’m confident everything will work out. Success is inevitable.
